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biopharma business acumen PRIMER

Biopharma Business Acumen Primer provides a comprehensive understanding of the business considerations needed to develop and bring a life-saving cure to the marketplace. It begins with an exploration of the financing vehicles and sources required to develop a cure. The class then examines the intricacies of intellectual property management, followed by a focus on lifecycle management strategies for medicines so sponsors can wring out the maximum value of each asset.  Biopharma Business Acumen ends by breaking down the complex world of U.S. drug pricing. This course provides the knowledge necessary to navigate the challenges and opportunities in the healthcare field. Enroll today and contribute to the vital mission of bringing cures to those in need!

Section 1: Financing a Cure

Lists the basic financing vehicles used in the biopharma industry, describes when in the drug development process each of the vehicles may be utilized, and describes what investors and companies give and receive in each financing scenario.

Section 2: IP Management of a Cure

Compares and contrasts patents and exclusivity, explains the criteria used by the USPTO to determine if a claim is worthy of a patent, and lists and explains the key patent concepts.

Section 3: Life Cycle Management of a Cure

Compares and contrasts a supplemental new drug application and an abbreviated new drug application, discusses the parts of a biopharma drug’s life cycle revenue curve from approval to off patent /exclusivity, and lists and explains the various strategies used by biopharma to extend a drug’s life cycle.

Section 4: Pricing a Cure

Discusses the factors involved in drug pricing in the US, lists US drug price influencers, and describes ways to strategically price a drug product.

Five Takeaways


  1. Identify and describe the basic financing vehicles used in the biopharma industry and explain when they are most appropriate to use in a company’s life cycle.
  2. Analyze key patent concepts to assess the value of a claim.
  3. Distinguish between a supplemental new drug application and an abbreviated new drug application.
  4. Outline and discuss the different methods employed by biopharmaceutical companies to prolong the life cycle of a drug.
  5. Discuss strategies for pricing a drug in a strategic manner.


  • Closed Captioning in English, Spanish, French, French Canadian, Hindi, Japanese, Korean, Mandarin, Russian, Standard Arabic
  • Transcripts in English, Spanish, French, French Canadian, Hindi, Japanese, Korean, Mandarin, Russian, Standard Arabic
  • Course materials
  • Real-time tracking
  • Progress reporting
  • Accessibility features
  • Corporate account upgrades
  • LinkedIn certificate attachment
  • Verified certificates


  • How long do I have to complete an on-demand course?  You have one year from the date of purchase to complete the course. During that year, you may watch the class an unlimited number of times.
  • What happens if I don’t complete the course in one year?  There are no time extensions. If you want to complete the course, you must purchase it again.
  • How long are the on-demand classes?  Our longest course has a running time of 90 minutes. However, most have a running time of 45 minutes.  The running time is listed for each class on its registration page. The assessment at the end of each course takes between 10-20 minutes to complete.
  • Are there any downloadable class materials? No. All course slides and transcripts remain on your Biotech Primer dashboard, but they are always available for review.
  • What is the format of the on-demand classes?  The online class begins with the class objectives and the course itself and ends with a summary of what you learned. The course is a series of images and text accompanied by a professional voice-over and subtitles. Subtitles are available in 9 languages. The course ends with a quiz to assess your understanding.
  • Can I repeat the course?  You can repeat the course as often as you like within your one-year access.
  • How many times can I take the course quiz?  You have three chances to pass the quiz. A passing score is 75% or higher. You must pass the quiz to receive the class certificate. Your quiz score will be shown on your class certificate.
  • May I share a course I purchased with others?  Each course is to be taken by one individual. If you want to learn as a group, please contact us at for group pricing.

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